The Finer Things in Life

Archive for January 2012

It is not that often that I am impressed by some-one but I recently found myself being intrigued by Jennifer Roberts because of her passion,creativity and drive to succeed.

Jennifer worked in the corporate world and is now following her passion for creating masterpieces out of cake.

Jennifer travels to people’s home to give them free tastings which tells me how much she enjoys her work and wants to spread the WORD of her creations.

Questions for Interview

The Finer Things in Life- Eight Questions For Someone Fabulous

1) Give me your vitals and how the public can visit your place of business.

a) Name- Jen Roberts

b) Title) Pastry Chef and Owner

c) Business Name- Sweet Element

d)Address-New York Metro Area

e) Website-

f) Phone- (201) -315-4940

2a) How do you describe your company?

It’s a boutique,specialty cake and chocolate shop

2b) What is your message to your clients?

I like to customize and don’t like to replicate. I like to CREATE! Cakes should taste as good as they look.

3) For all the aspiring entrepreneurs out there what is the secret to your success?

You have to learn from your mistakes.

4) Who are four dinner guests you would like at your dinner table? They can be from the past or present… (historical figures,celebrity,family members,etc.) Why?

a) Oprah Winfrey- She would keep the conversation going.

b) Jon Stewart-He is hilarious and Oprah and he are friends. I know he would add the entertaining quality to the dinner table.

c) My grandmother- She would thoroughly enjoy it. She threw a lot of dinner parties.

d) Jacqueline Kennedy- She was into reading and literature and so am I.

5) What is the best gift you ever received?

I got a card made of brown paper and it was totally handmade. We didn’t have money because we were saving to buy a house. That card means so much to me!

6) What is your guilty pleasure?


7) What is The Most Fabulous Place you ever visited?

Venice- I would move there if I could!

8)What are The Finer Things in Your Life?

My husband, my “cat” children, and my “chosen” family (my friends)

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